A strategic infusion of bio-technologies, botanical extracts, natural elements, minerals, clays, oils and activated waters proudly provides anti-inflammatory, detoxifying, hydrating, lenitive, anti-oxidant and age management benefits.

  • Relief & Microbiome Target: Tamarind and Liquorice extracts provide an intense soothing, healing and anti-microbial benefits. Ginger, Frankincense and Grape molecules work the epidermis and Corneum Stratum to rebalance the skin microbiome fighting redness, inflammation, acne and preserving the skin barrier.
  • Support Target: A combination of molecules from Nigella and Gingko Biloba Phytosome fight skin eruptions, inflammatory activities, counteracts photo-aging signs, soothes and nourishes the epidermis.
  • Detox Target: An ultra-performing copper-rich blend of French and Brazilian clay. Selenium, magnesium, zinc and manganese supports the skin nutrition, balances, detoxifies, eliminates impurities, fights bacteria, absorbs excess of sebum.
  • Skin Barrier Target: Three encapsulated peptides bind in an ultimate drone delivery system to reconstruct, regenerate the NMF, redensify, protect and rebuild a new structure of epidermal protein.
  • Antioxidant Target: Siliphos® extracted from milk thistle is a powerful free radical scavenger, prevents photo-aging acting similarly to retinoic acid with an optimal tolerability profile not inducing irritation.
  • Italian Bella Complex Target: Pietro’s signature compound supports the skin’s regeneration process.


  • Key Benefits: Clarifying, Balancing, Detoxifying, Soothing, Lenitive, Renewing.
  • Skin Concerns: Inflammation, Acne, Rosacea, Enlarged Pores, Excessive oil/sebum.
  • All skin types including sensitive skin. Gender Neutral.
  • Suitable from 14 years of age upwards and according with the skin concern.


A Legit Application:

  • Apply 5-6 pumps onto your fingertips and proceed to apply to face and neck. Apply also on décolleté if needed.
  • Application time: 10-15 minutes, rinse with warm water. We don’t recommend to use it as an overnight mask.
  • We recommend to apply The Proud Mask once or twice a week post cleansing and/or exfoliating.
  • Can be used near the eye area, avoid the eyelids.
  • A mild redness can occur due to the soothing action of the active ingredients.

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